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When writing a CV, always remember that it should be a living, breathing and growing document. What we mean by that is that it should grow and evolve as you do.

For example, if you have a new sales or Marketing skill or have a new role to add to your CV, you will probably adapt it to suit specific companies, jobs or the sector you are targeting.

Always remember the person reading your CV will be looking for answers to two basic questions:

  1. Does this person have the skills to do the job?
  2. Will they suit our company?

Remember that employers don’t have time to read between the lines, so the more you can demonstrate you are the right person for the job the higher the chance of success.

Make sure the answer to both of these questions is YES by:

This guide aims to show you how to write a strong and effective CV that will showcase your skills, capabilities and suitability to a potential employer.


This is your chance to make a splash. Treat it as a sales pitch — you have one chance to grab the reader’s attention with how great you are!

Keep your statement simple, snappy and focused on what you have to offer.  Sum up your personal and professional attributes, taking into account the job description to which you are responding.


Include your name, address, telephone number and e-mail address — and if you have a website that will add value to your application, include that too.  There is every chance that pages of your CV could get separated, so include your contact details on every page.


Start with the role you are in right now or the most recent position you held and work backwards from there. (Note: If you received a promotion at your current or most recent company treat it as a separate position).

Give each role a job title and include start and finish dates, company name and a brief description of what the company does.

List relevant responsibilities, achievements, duties and skills. Describe the scope of your job rather than giving a job description!

If you’ve had a lot of jobs or a long career, you might want to summarise this with headings as ‘Previous Employers’ or ‘Earlier Career’.

Explain any significant career gaps. Even if you’re not working, you may have picked up some incredibly valuable skills from other pursuits in your personal life.


These usually come near the end of the CV, but if some qualifications are essential for the job and make you more marketable, include them after your profile.

List professional and academic qualifications, degrees and executive programmes (giving the subject, awarding body and year), but do not include ‘bought’ memberships.

Remember to include skills such as languages, IT and vocational training.




Keep your CV up to date, even when you’re no longer looking — it’ll save you considerable time when you are, and prevent you from forgetting important dates, details, projects or successes.