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Business Development Manager – National Housebuilders

Job Details

At SIG Roofing, we’re proud to support roofers across the UK with quality products and reliable service. With over 100 branches nationwide – from Inverness to Plymouth – and more than 40 years of experience, we’ve built up a wealth of knowledge along the way. We’re here to share that know-how and do our bit to help the roofing industry thrive.

We are now looking for a National Business Development Manager – National House Builders to develop and grow a new sales channel working directly with UK housebuilders.

Traditionally, our sales model has focused on direct engagement with roofing contractors however, this role will establish a complementary specification-led channel, working directly with UK housebuilders to create a strong pipeline of specification opportunities — driving demand back through contractors and ultimately delivering sales through our national branch network.

Reporting to the Commercial Director, you’ll play a pivotal role in shaping this channel from the ground up.
What you’ll be doing:

Build strong relationships with key stakeholders within target UK housebuilders
Proactively drive specification-led sales of SIG Roofing products
Create, manage and convert a robust pipeline of specification opportunities
Generate new leads through structured prospecting and market activity
Develop compelling value propositions tailored to different customer personas
Oversee the full sales lifecycle — from lead generation and specification through to handover with internal account management teams
Collaborate cross-functionally to ensure a joined-up, customer-focused approach
Act as a subject matter expert across SIG Roofing’s product portfolio
Deliver against agreed sales, margin and KPI targets
Provide insight on market trends, competitor activity and strategic opportunities
Act as a professional brand ambassador for SIG Roofing
Commit to continuous self-development and performance improvement

What you’ll have:

Proven experience in specification sales, ideally within roofing, construction or building materials
Strong understanding of the UK housebuilding and contracting landscape
Demonstrated success in strategic negotiation and relationship management
Experience setting up SLAs and driving long-term brand loyalty
Solid knowledge of UK building regulations and compliance requirements
Commercially astute with strong data analysis capability
Technically aware and confident presenting complex solutions
Highly organised with excellent time-management skills
Outstanding communication skills, written and verbal
Strong interpersonal skills with the ability to influence at all levels
Comfortable working autonomously in a national role
Full UK driving licence and willingness to travel nationwide

In return we offer:

Highly Competitive salary with annual pay award and excellent bonus scheme
Company Car/Allowance
25 days holiday + 8 bank holidays. Company closed during Christmas period
A great pension, with SIG contributing up to 7.5% and up to 4x life insurance
Money saving with retail discounts via colleague portal
Cycle to Work scheme
Share Incentive Scheme

👉 Apply today and become part of the SIG Roofing team – The home of roofing

SIG is committed to creating a fair and inclusive environment where employees feel safe, proud, and valued. We welcome talent that reflects the diverse customers and communities we serve. If you require any accommodations during the recruitment process, please let us know.

Time left to apply 21 days


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