Commercial Vehicle Sales Executive

Job Details

The upholding of Crawfords values which has been built on many solid years of reputation as a family business. You will be required to identify and develop sales opportunities, understand customer and business requirements, recommend suitable vehicles and solutions, and manage the sales process from initial enquiry through to quotation, order, vehicle handover and ongoing customer support. You will bring your wealth and knowledge to the existing team; the role provides a structured pathway for customer-facing commercial sales position with clear development milestones and progression opportunities. Uncapped commission structure for the right candidate.

Responsibilities

Key Accountabilities
• Build foundational product knowledge across commercial vehicles, including vans, trucks, chassis, bodies, specifications, and associated products and services.
• Support Sales Managers with customer enquiries, quotations, finance and leasing information, and follow-up communication.
• Assist with vehicle demonstrations, test drives, presentations, and customer handovers.
• Develop an understanding of customer operating requirements and recommend suitable vehicles and specifications.
• Maintain accurate CRM records and support the preparation of sales documentation, quotations, proposals, and order paperwork.
• Assist with the presentation and preparation of vehicles to a high standard for customer viewing and handovers.
• Contribute to dealership events, customer open days, trade shows, promotional activities, and product launches.
• Work collaboratively with Aftersales, Service, Parts, Administration, and Finance teams to support the full customer experience.
• Participate in manufacturer and internal training programmes.
• Undertake general duties to support the Sales Department as required.
Customer Focus
• Builds rapport easily and communicates clearly with a range of customers.
• Understands customer requirements and responds professionally.
• Demonstrates a positive, helpful, and commercially aware attitude.
Learning & Development
• Shows curiosity and commitment to learning commercial vehicles, specifications, systems, and sales processes.
• Applies feedback and guidance from managers and mentors.
• Demonstrates steady progression in technical knowledge and sales capability.

Teamwork & Collaboration
• Works effectively with colleagues across Sales, Service, Parts, Administration, and Finance.
• Shares information and supports team objectives.
• Contributes positively to team culture and the wider customer experience.
Organisation & Accuracy
• Maintains accurate CRM entries, quotations, and sales documentation.
• Follows dealership processes and keeps work structured.
• Manages time effectively and prioritises tasks.
Communication
• Communicates confidently with customers and colleagues.
• Produces clear and professional written information when required.
• Represents the company professionally at all times.
Initiative & Problem Solving
• Takes ownership of tasks and follows them through.
• Identifies opportunities to support customers and improve processes.
• Seeks guidance appropriately while developing independence.

Experience and attributes

Essential
• Experience in commercial vehicles or automotive sales is essential.
• Confident communicator with a willingness to learn.
• Good IT skills.
• Full UK driving license.
Desirable
• Experience in a customer-facing or sales role.
• Knowledge or practical experience of vans, trucks, commercial vehicles, or the automotive industry.
• Mechanical or technical understanding.
• Awareness of transport, fleet, or and SME operations

Training & Progression Pathway
You will follow a structured development programme designed to build the knowledge, skills and commercial confidence required to progress into an independent Commercial Vehicle Sales Executive role.

• Induction & Business Familiarisation – Complete company induction and gain an understanding of the business, dealership structure, sales processes, CRM systems, customer standards and key commercial vehicle markets.

Benefits, wellbeing and development

Salary starting from £25,000.00 per annum
Commission scheme to be decided
Working hours are 8am to 5pm Monday to Friday
Additional hours and weekends required on an ad hock basis
22 days holiday, plus 8 bank holidays
Company pension
Employee Assistance Programme
Free onsite parking
Westfield health

Apply for this role

Please send your CV to the following email address – hr@crawfordsgroup.co.uk