Job Details
We are seeking a commercially focused Head of Sales & Marketing to lead the delivery of our divisional sales and marketing approach, aligned to wider business strategy.
This role is focused on driving performance through consistent frameworks, strong governance, and capability building across all regions. Working through influence rather than direct line management, you will enable Regional Sales Directors and Marketing Managers to deliver high-quality, locally responsive results within a clear divisional framework.
You will play a key leadership role in improving commercial performance, customer experience, and operational consistency, while providing insight and recommendations to the Divisional Chair and senior leadership team.
Key Responsibilities
Strategy & Delivery
Lead implementation of the divisional sales and marketing approach
Translate strategy into clear plans and actionable priorities
Provide data-led insight and commercial recommendations
Governance & Frameworks
Establish and embed best-practice sales, marketing, and customer journey frameworks
Maintain clear governance, standards, and a “freedom within a framework” approach
Enablement & Performance
Support and challenge regional teams to drive performance
Provide toolkits, guidance, and best practice to enable delivery
Monitor performance, using insight to identify improvements and opportunities
Marketing & Customer
Lead the consistent application of brand, proposition, and marketing strategy
Define customer journey standards and drive continuous improvement
Systems & Capability
Oversee effective use of CRM and data systems
Build capability and promote consistent ways of working across teams
Culture & Compliance
Champion company values and ensure compliance with key policies and standards
About You
Significant experience in a senior sales and marketing role within a multi-site or regional environment
Strong commercial acumen with a track record of improving performance
Experience implementing frameworks and driving consistency across dispersed teams
Strong understanding of marketing, CRM, and customer journey management
Data-driven, with the ability to turn insight into action
Strong influencing and stakeholder management skills
Why Join Us?
This is a key opportunity to shape how we deliver sales and marketing at scale, driving consistency, capability, and performance across the business, while contributing to our vision of Building Homes. Changing Lives.
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Gleeson
Building Talent. Unlocking Potential. At Gleeson we don't just build homes, we build talent. There’s never been a better time to join Gleeson than now. Whether you're looking for your first role within the housebuilding industry or are an experienced professional looking to join a leading housebuilder to further your career, we have a place for you here at Gleeson. Every member of the team at Gleeson contributes to the vision of Building Homes. Changing Lives. The key to achieving this vision is working together in line with our company values of being Passionate, Collaborative and Respectful and genuinely caring about building affordable, quality homes where they are needed, for the people who need them most.