Job Details
Lead generation specialist
Job description
Linney is a world-class, multichannel marketing services business. We are looking to appoint a lead generation specialist who is highly driven and commercially minded to join our sales team and spearhead new opportunities.
This is an exciting opportunity to help grow new business across a diverse range of services in our leading multichannel marketing business. The successful candidate will play a pivotal role in connecting organisations with solutions that help them attract customers, improve performance, streamline operations and achieve sustainable growth across multiple disciplines.
The successful candidate will be responsible for building a high-quality pipeline of opportunities, engaging decision-makers across multiple sectors and working closely with our sales team and SMEs to identify and generate prospects.
We are looking for someone who can proactively identify, engage, and qualify organisations that would benefit from our broad range of marketing, creative, digital, and operational services. They will be highly driven and ambitious, curious and commercially minded, confident, resilient and data-focused. Comfortable with challenging prospects and asking insightful questions, they will need to be personable and relationship-oriented.
Key responsibilities will include executing lead generation strategies to identify new business opportunities across a range of marketing, digital, creative and operational service areas, and targeting prospective clients through phone, email, LinkedIn and other channels.
They will identify key stakeholders and decision-makers, building a healthy sales pipeline and analysing data to improve conversion rates. Working closely with sales and subject matter experts, they will ensure a seamless handover of qualified opportunities while staying up to date with the latest relevant developments and exceeding agreed monthly targets.
Essential skills and experience:
Proven experience in lead generation, business development or outbound sales
Strong understanding of marketing, digital, ecommerce or business service environments
Excellent communication and relationship-building skills
Confidence to engage with decision-makers
Excellent CRM skills
Exceptional attention to detail
Ability to work independently
Desirable skills and experience:
Experience generating opportunities for marketing, creative, digital, and ecommerce services
Understanding of ecommerce platforms, online retail and customer acquisition strategies
Knowledge of SEO, GEO and digital marketing techniques
Experience working with 3PL, fulfilment, logistics or operational service providers
Experience using CRM platforms such as HubSpot, Salesforce or similar
Experience using LinkedIn and lead generation tools
Please get in touch if you have any questions about our diversity and inclusion policies, or about accessibility or any accommodations needed during your application process.
We work hard to provide an inspiring environment with opportunity to progress your career. Look at the Our values section on the Linney website to find out more about the Linney culture.
For more information on how we handle your personal data and your rights in relation to it please read our privacy policy at linney.com/privacy.
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Linney
About us We’re Linney, a connected marketing partner helping brands turn complexity into clarity across digital, physical and ecommerce channels. We help brands understand their customers, shape ideas that scale, and deliver work at pace and quality. From strategy and creative development to omnichannel production, retail display, packaging, automation, print and fulfilment, we join the dots between thinking and doing. A family-owned business founded in 1851, we understand that marketing only works when it is connected.