Business Development Executive

Job Details

The Role

This is a structured, execution-focused role responsible for generating and qualifying new sales opportunities. You will own early-stage pipeline activity, creating well-prepared opportunities for senior team members to progress and close. This is not a generalist role. It requires consistency, attention to detail and the ability to follow defined processes. Reporting to the Client Services Director, and based at Cranfield Innovation Centre, Cranfield, with offsite meetings, attendance at events and conferences.
Key Responsibilities
Target Account Development

Maintain a defined list of target organisations
Identify relevant senior stakeholders and track developments
Prepare concise briefing notes to support outreach and meetings

Structured Outreach

Run structured outreach sequences across email, LinkedIn and events
Use consistent messaging and follow-up rather than ad-hoc activity
Secure meetings with appropriate senior stakeholders
Attendance at events and conferences

Lead Qualification

Assess relevance, timing and stakeholder fit
Ensure meetings are well-prepared and purposeful
Provide senior colleagues with clear context for each opportunity

Pipeline Management

Maintain accurate and disciplined CRM records
Ensure every opportunity has a next step, owner and date
Track pipeline progression and highlight gaps or risks

CustomServe Demonstrations

Introduce CustomServe at a high level (3-minute) overview, but delivery of demos and later-stage sales activity is led by senior colleagues
Set context before a demo
Prepare demo briefing notes
Ensure the right stakeholders attend
Follow up after demos

What success looks like

Consistent flow of qualified meetings with relevant organisations
Well-prepared engagements that progress efficiently
Clear and accurate pipeline visibility
Strong contribution to new business opportunities

Candidate Profile
Experience in business development, sales or a commercial role

Highly organised with strong attention to detail
Clear and professional written communication
Confident engaging senior stakeholders
Comfortable working with structured processes and measurable targets

Personal Attributes

Process-driven and reliable
Consistent and disciplined in execution
Commercially aware and motivated by contributing to growth
Comfortable with repetition and continuous improvement
Lives within 40 minutes travel time of Cranfield (MK43 0BT)

How you will be measured

Number and quality of qualified meetings generated
Pipeline progression and stage movement
CRM accuracy and discipline
Contribution to overall revenue generation

What we offer

Direct exposure to senior client engagements
Clear role focus within a structured sales model
Small, experienced team environment
Opportunity to develop into a more senior commercial role over time
Competitive salary and benefits including medical cashback plan, on‑site parking, and an excellent café.

Why this role matters

This role underpins the company’s growth by ensuring a consistent pipeline of high-quality opportunities.You will enable senior colleagues to focus on conversion and client relationships by maintaining a disciplined and reliable pipeline engine.
How to Apply

Please send a copy of your CV together with a short introduction about yourself to Recruit.Me.Now@acuigen.com.

You may provide your introduction in whichever format best suits you:

A short video (approximately 3 minutes) – preferred
An audio recording (approximately 3 minutes)

In your introduction, please tell us:

Which role you are applying for
About your key skills and relevant experience
About an achievement that you are proud of, either professionally or personally
Why you are interested in this opportunity

As many of our roles involve communicating professionally with clients, colleagues and stakeholders, your introduction forms part of our assessment process. We are interested in understanding your experience, communication style and suitability for the role, rather than your choice of format.

We are committed to providing an inclusive recruitment process. If you require any reasonable adjustments at any stage of the application or selection process, please let us know and we will be happy to discuss how we can support you.

If you would like to know more about the role, please feel free to contact us on 01234 759800.

No agencies, please.