Business Development Manager

Job Details

At Westcoast, we take pride in distributing some of the most renowned global IT brands to resellers, retailers, and organizations across the UK and beyond. As an innovative and inclusive company, we thrive on teamwork and the diverse talents of our people. We invite you to turn your passion into a rewarding career with us!

The Job Role

We are looking for a driven individual with a background in IT sales, ideally with experience in selling datacentre infrastructure, storage, networking, and associated services. You’ll be responsible for growing and developing business through HPE partners by aligning with HPE’s strategy—focusing particularly on storage and compute solutions.

Your Day-to-Day Responsibilities Will Include:

Build strong commercial relationships with allocated HPE partners, aligning with HPE priorities and strategy—especially around storage growth.
Develop partner growth plans, focusing on increasing HPE storage solution adoption.
Manage partner accreditations and certifications, ensuring alignment with HPE programme requirements.
Drive the execution of Joint Business Plans in collaboration with vendor and internal stakeholders.
Support and execute marketing campaigns aligned (storage, compute, networking).
Maintain regular engagement with key stakeholders across partners, HPE, and Westcoast—both virtually and in person.
Leverage internal resources (e.g., inside sales, presales, solution architects) to maximise partner support and sales outcomes.
Maintain a strong field presence, with a minimum of 3 partner/vendor visits per week and at least 1 day in the office.
Manage pipeline effectively, including forecasting and opportunity tracking across partner and vendor accounts.
Drive opportunity development and deal closure—expanding HPE’s share of wallet across your partner’s customer base.
Promote and manage HPE incentive programmes and promotions within your partner’s sales teams.

Is this the role for you?

To be successful in this role you will have some of the following skills and experience and the desire to develop in other areas:

Proven track record in sales with demonstrable success in hitting targets and KPIs.
Strong understanding or strong desire to learn datacentre storage infrastructure, and the benefits of Cloud and Hybrid IT solutions.
Confident engaging at all levels, including C-suite within partner organisations.
Experience in high-performance sales environments.
Highly organised with strong time management skills.
Excellent written and verbal communication skills.
Self-starter with a proactive and collaborative attitude.
Skilled in developing business plans and executing strategic objectives.
Proficiency in Microsoft Office (Word, Excel, Outlook).

What’s in It for You?

This is a fantastic opportunity to immerse yourself in the IT industry, build lasting relationships, and grow with a Sunday Times Top Track 100 company.

Growth Opportunities: We offer training and development opportunities to help you reach your full potential. Whether it’s funded apprenticeships, work-based studies, or professional qualifications, we’ve got you covered.

Generous Benefits Package: Enjoy 25 days of holiday, employee referral bonuses, perks and discounts. (Theale only – New fully equipped gym available 24/7).
Wellbeing Support: Access to Westcoast Wellbeing services including mental health counselling, virtual GP services, physiotherapy, life insurance, eye care schemes, and more.
Community & Connection: Our teams enjoy social and charitable events throughout the year, fostering a strong sense of belonging.

What’s Next?
If you’re ready to join a company that values its people and rewards success, click apply to start the quick application process (5-6 mins).

Please note: Due to the high volume of applications, we may not be able to provide individual feedback for every candidate. If you don’t hear from us within 14 working days, kindly note that we have chosen to pursue other candidates for this opportunity. We appreciate your interest and encourage you to explore future opportunities with us.