Business Sales Executive

Job Details

Business Sales Executive
Salary £ 33,000 – 35,000 per annum
Units 4-6 Wyvern Industrial Estate – Beverley Way, New Malden, Surrey KT3 4PH
Vacancy listed 16/02/2026
Application deadline 30/03/2026
Details
Hours per week: 42.5 (M – F 0830 – 1800 *an hour unpaid break inclusive)

Contract: Permanent, Full-time, Subject to 3-month probation

Expected Start date: ASAP

Reports To: Category Manager

Location: Office-based

Main Purpose & Scope of the Job

The Key Accounts Sales Executive will focus on driving sales growth by maintaining and developing relationships with key clients in the ethnic food and drink sector. The role involves identifying new opportunities within existing accounts, generating new leads, and expanding the company’s presence within major supermarket chains. The successful candidate will proactively manage client relationships, ensuring excellent service delivery and increasing sales volume.

Duties & Key Responsibilities

· Develop and maintain relationships with key clients, ensuring ongoing satisfaction and identifying opportunities for additional sales.

· Identify new business opportunities within key accounts, leveraging existing relationships to increase product sales and market share.

· Execute sales strategies to meet and exceed sales targets, working closely with the sales team to ensure alignment with company goals.

· Prepare and deliver sales presentations to potential clients, showcasing the company’s product offerings and tailored solutions.

· Negotiate sales contracts and agreements with key accounts, ensuring mutually beneficial terms.

· Monitor client accounts to ensure all orders and deliveries meet client expectations and timelines.

· Conduct market research to stay informed of industry trends and adjust sales approaches accordingly.

· Track sales performance and provide regular updates to senior management, identifying areas for improvement.

· Assist in resolving client issues promptly and effectively to maintain high levels of client satisfaction.

· Perform other sales-related tasks as required by senior management.

Person Specification

• Significant experience with ethnic food and drinks category is essential, with an established relationship with multiple buyers within the UK major mults.

• Basic understanding on Managing availability & service levels, Promotional planning & ROI analysis, Forecasting & demand planning, Market data tools.

• Excellent communication skills with emphasis on listening, and ability to negotiate sensitively.

• Ability to work closely with senior management on an almost daily basis

• Exceptional self-motivation.

• A positive thinker who can find solutions rather than report problems.

• Possess a “can-do and will-do” attitude.

• Exceptional numeracy levels, with high proficiency in excel and data analysis.

• Exceptional presentation skills for reporting to board level and external stakeholders.

• Adaptable to the working culture within our company, which can be ambiguous and hands-on.

• Ability to be sensitive towards other cultures within the workplace.

• Have a co-operative approach working with other departments within the business.

• Possess the ability to work productively, efficiently & effectively with initiative and drive under tight timescales and other constraints of a growing business, whilst maintaining attention to quality & detail.

• Possess the willingness to learn, improve and adapt.

The Company:

Korea Foods Company is the leader in the supply of Korean food in the UK. A family-run business, established in 1999, Korea Foods Company has over 500 employees working within its Head Office, Logistics Centres, and Retail Stores.

We import from key brands in Korea, and distribute to the Asian community, focusing on East Asian consumers. We have also seen substantial growth within the supermarket multiples, securing significant listings with Tesco, Morrisons, Asda, and Costco.

We also operate our own retail store network, Seoul Plaza, currently with 21 stores within the estate, with more opening in 2026.

Growth has been consistently double-digit, with a sales turnover in excess of £85 million.

The company is an incredibly dynamic and fast-paced place to work, with ambiguity and transparency that is often associated with family-run businesses. It is, also, whilst not for the faint-hearted, a rewarding workplace where personal achievements are recognised due to the relatively flat management structure.
Benefits

Key benefits but not limited to, include:
· Paid day off on your birthday
· Yearly bonus
· Free onsite parking
· Holiday starting at 28 days plus a personal day rising to 29 days after 5 years (Bank holidays inclusive);
· Pension scheme 3% contributed by the company
· Annual pay review
· 5% discount from Company’s retail stores Seoul Plaza and Cash and Carry
Notes

***IMPORTANT: Please ensure you attach your CV with your application.
Interviews for suitable candidates will be conducted while the job advertisement is active. Please note that the posting may close earlier than the specified deadline, depending on recruitment progress.
Please note: Due to the high volume of applications, if you do not hear from us within 2 weeks of submitting your application, please assume that your application has not been successful on this occasion.
If you have any specific questions, please submit an inquiry through the company’s website under the RECRUITMENT section: https://www.koreafoods.co.uk/contact/