Job Details
Are you a dynamic, pro-active and innovative marketing professional ready to lead high-impact, multi-channel campaigns that make a real difference?
We are looking for an experienced Marketing Manager to take ownership of delivering ambitious marketing strategies for our Active Neuro division. In this pivotal, hands-on role, you’ll shape how we connect with our key target audiences from family members to Case Managers and Solicitors – building local and national brand awareness, strengthening relationships and driving enquiries and referrals for our Active Neuro services.
Reporting to the Director of Marketing, you’ll collaborate with senior leaders across the organisation, bringing fresh ideas, insight and strong execution to campaigns that elevate our reputation and support customer acquisition. Experience within healthcare, neuro rehabilitation or marketing to our target audiences highly desirable.
If you thrive in a fast-paced, purpose-driven environment and are motivated by seeing your work create meaningful impact, this is an exciting opportunity to make your mark.
What you’ll be working:
Home based role with occasional trips to our London office and travel to services/events as required.
09.00 – 17.30
Monday to Friday
What you’ll be doing:
Develop and implement strong marketing strategies to support Active Neuro division
Plan, execute, and continuously optimise multi-channel marketing campaigns across the full customer journey
Coordinate and manage external agency partners and support functions
Create, manage, and maintain marketing assets, external communications and initiatives including email, collateral and engaging content tailored to our target audiences
Drive our social media strategy for this division
Lead the planning and delivery of industry events, awards, sponsorships and customer engagement initiatives for your division
Partner closely with a range of key internal stakeholders including Business Development and Operations teams to support revenue growth and commercial objectives
Monitor, analyse, and report on marketing performance KPIs, identifying insights and optimisation opportunities
Track and control marketing budgets to ensure spend aligns with approved plans and delivers measurable ROI
Admin
What you’ll have:
Degree in Marketing, Business, or a related field (or equivalent professional marketing qualification)
7+ years experience in a marketing role
Experience within healthcare, neuro rehabilitation or marketing to our target audiences is highly desirable
Line management experience
Proven track record in successfully developing and delivering strong multi-channel marketing strategic plans to drive brand awareness and customer acquisition
Strategic, commercially focused communicator with clear, compelling written and verbal skills
Positive, adaptable, and proactive, thriving in a dynamic environment, with a focus on urgency to deliver quickly and effectively
Analytical and data-driven, using insight to guide decisions and improve results
Collaborative and influential, able to build trusted relationships at all levels
We also want to ensure that individuals with disabilities are provided reasonable facilities to participate in job applications or interviews to perform essential job functions. To support this, we are a Disability Confident employer.
What to look forward to:
25 days plus bank holidays
Birthday off
Join the Active Learning Hub and benefit from a wide range of e learning and face to face training and development opportunities
Active Reward App giving discounts and savings on your weekly shop
Free 24 hour confidential Employee Assistance Programme Helpline & App to support with legal, health, wellbeing, relationship and consumer advice
A Nest Personal Pension account
Access to join a Medicash Health Plan for you and your family to save money on everyday health essentials – like going to the dentist or opticians
We recognise outstanding Active Behaviours via the Active Awards programme
Enhanced Sick & Maternity Pay benefits
Refer a Friend Scheme and earn yourself up to £1000 by recommending someone you know
……and, of course, the support and guidance of our qualified clinical and business leadership teams so that you can really develop your career with Active Care Group
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Active Care Group
We are the UK’s largest provider of complex care, we proudly employ over 5,000 people to help care for and improve the lives of our patients, residents and clients.